Volkswagen (VOWG_p.DE) and its labor unions agreed
to cut 30,000 jobs at the core VW brand in exchange for a commitment to avoid
forced redundancies in Germany until 2025, a compromise which leaves the
carmaker's profitability still lagging rivals.
The turnaround plan announced on Friday will lead to 3.7 billion euros ($3.9 billion) in annual savings by 2020 and lift the Volkswagen (VW) brand's operating margin to 4 percent that year, from an expected 2 percent in 2016.
That target still remains below rival European
carmakers such as Renault (RENA.PA) and Peugeot Citroen (PEUP.PA), which is
targeting an operating margin of 6 percent in 2021. VW, Europe's largest
carmaker, is seeking to move beyond an emissions-cheating scandal that has
tarnished its image and left it facing billions of euros in fines and
settlements.The turnaround plan announced on Friday will lead to 3.7 billion euros ($3.9 billion) in annual savings by 2020 and lift the Volkswagen (VW) brand's operating margin to 4 percent that year, from an expected 2 percent in 2016.
The cuts came with a management pledge to create
9,000 new jobs in the area of battery production and mobility services at
factories in Germany as part of efforts to shift toward electric and
self-driving cars. "We have to invest billions of euros in new cars and
services while new rivals will attack us - the transformation will surely be
more radical than everything we have experienced to date," VW brand CEO
Herbert Diess said at a press conference.
Some experts argued the cost cuts were not deep
enough. Spending on R&D and staff across VW's automotive operations has
been growing for years with the need to overhaul the cost base dating back to
before the diesel emissions scandal broke 14 months ago.
"The deal may be the best the company could
negotiate with labor but it's not a victory for either side," said Erik
Gordon, a University of Michigan business professor. "The cuts are too
small to make VW cost competitive with Toyota (7203.T) and other global
rivals." With 610,000 workers globally, VW last year built slightly fewer
vehicles than Toyota which has 350,000 staff. The German company has also been
slow to cease production of unprofitable vehicles in its 340-model range.
VW's labor leaders said management had agreed to
avoid forced redundancies in Germany until 2025, a step which clears the way to
cutting 23,000 jobs via the more palatable methods of buyouts, early retirements
and reducing part-time staff. Jobs will also be cut in North America, Brazil
and Argentina, VW said, without being more specific. Around 120,000 employees
work for VW brand in Germany including 6,000 temporary staff.
Many analysts and investors nonetheless welcomed the
deal, sending the shares more than 2 percent higher to the top of the blue-chip
DAX .GDAXI index in early Frankfurt trading. At 1324 GMT (8:24 a.m. ET), the
stock was still trading up 0.8 percent at 118.5 euros.
Activist hedge fund TCI, which has been critical of
Volkswagen management, said it looked like a good deal all round provided it
could be made to stick."As long as they are net savings the savings are not given back by increased
costs elsewhere in the organization," said TCI partner Ben Walker.
"They've just to deliver now. It's easy to
talk. They now have to deliver and execute," he added. Labor leaders were
pleased with the outcome. "The most important message is the jobs of the
core workforce is secure," VW's works council chief Bernd Osterloh said at
the news conference in Wolfsburg, where the company has its headquarters. Management
and labor agreed to outsource production of plastic parts from the German
Braunschweig plant but will compensate workers by assigning more orders for
chassis and steering assembly needed with rising investment in self-drive cars.
In a further sign of its shifting focus, VW said it
will build electric cars at its German factories in Zwickau and Wolfsburg. Electric
motors will be built in Kassel, and VW will start battery cell production and
development in Salzgitter. Volkswagen will also build battery packs for
electric and hybrid cars in Braunschweig, it said.
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